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Despite Reports, Don’t Look For Pandora To Be Acquired Anytime Soon

  • Bobo Owinski
  • 15 févr. 2016
  • 1 min de lecture

Is Pandora really up for sale? If it is the timing is extremely curious.

Where’s the match?

...There’s really nothing about Pandora that Google doesn’t either already have, or can’t get for less money.

... There’s not much that Apple would find attractive.

iHeart Media could probably find a space for Pandora among its current online radio properties, but the company reportedly has a huge amount of debt and would find it tough to swing a sale that would probably cost it around $2 billion.

... Samsung would be better off pouring that $2 billion or so into R&D than adding a music app that could be obsolete in the blink of an eye.

Then there’s Amazon. Reports have recently surfaced that the company is getting ready to introduce a mainstream streaming service not tied to Amazon Prime, and Pandora could actually be a useful addition if that were the case.

... More details on Music 3.0

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