Is the Streaming Industry Lying About Piracy?

Streaming kills piracy, right? Maybe it’s not that simple.

Over the past ten years, the music industry has profoundly transformed to the point of becoming unrecognizable. The traditional business structure has been replaced by a profound digital disruption, one that has provoked major shifts in the way music fans discover, consume and pay for music.

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Some question what the difference is, and strangely, BitTorrent and piracy platforms are still going strong, along with a myriad of other free sources. In fact, a recent study showed that piracy is actually increasing, not decreasing.

So if streaming music is actually killing piracy, why is it taking so long to die?

... YouTube’s growth means more YouTube piracy, all of which suggests that streaming services are not killing piracy at all, merely shifting the mix of players a bit.

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#Streaming #Sales #Piracy