How Long Should Your Teaser Video Be?
- Bobby Owinski - Music 3.0
- 22 avr. 2016
- 1 min de lecture
Many artists and bands will post a teaser video of their album before it's released, or as a brief sampler afterwards. The problem is that there's several schools of thought on how long the teaser should be.
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It turns out that neither may be right. According to a study done by Think With Google, good old fashioned 30 second ads performed far better than either 15 or 60 second ones when it came to people viewing it all the way through. This allowed the viewer to get more detail about the product without the dreaded viewer fatigue. ...
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