Apple Terminating Music Downloads ‘Within 2 Years’
- Paul Resnikoff - Digitalmusicnews
- 11 mai 2016
- 1 min de lecture
Apple is now preparing to completely terminate music download offerings on the iTunes Store, with an aggressive, two-year termination timetable actively being considered and gaining favor.
...
Part of the debate is that paid music downloads still account for hundreds of millions of dollars to Apple, worldwide. According to an estimate revealed by music industry analyst Mark Mulligan at Canadian Music Week in Toronto, iTunes music downloads will still be worth an estimated $600 million in 2019, though that is down from peak revenues of $3.9 billion in 2012.
This year they are tracking to decline by between 25% and 30%.”
Steve Jobs.
...
Apple Music Growth.
...
Product Confusion.
...
Global Considerations.
According to the same sources, Apple’s termination could be staggered depending on the country.
...
Label and Content Owner Considerations.
Another wrinkle comes from recording labels themselves, especially independent labels. That group derives significant revenues from music download sales, and is expected to express significant displeasure against any ‘premature’ shutdown. “It’s the past, not the future, but then you should know how the music business is,” one source ribbed.
Major labels, many of whom stand to gain handsomely from a meteoric rise in streaming, may be more supportive of the termination. Already, the entry of Apple Music appears to be bolstering music streaming overall, with Spotify thanking the company for pushing it past 100 million users. In that light, streaming music could enjoy even greater growth with a product clarification and streamlining from Apple.
...
full post on Digitalmusicnews
Comments