The Lifespan of an Online Music Album Release, Measured in Clicks.

There is a lot of hard work that goes into the “drop” of a new album. It is an exciting time for everyone involved in the process, from the record label, to the artist, to the fans.

...

*We named this content “The Drop” as a reference to both the release of new music, and the massive drop in clicks we see after the release. This signature decline in clicks became more defined as we sifted through more data, and quickly became a focal point of this study.

full post on Geniuslink

#Sales #DIY #Social #Market #Discovery #Windowing